Design Brief

Logo Contest

Title:

Optimal Strategy

Subtitle

Get whole life to get whole life

Wants

I like the idea of O in 'optimal' being spherical... as in the real planning we do, we look at ideas from all different angles to make sure that whatever we recommend is appropriate for the client. The sphere, in my mind, represents looking at a clients current situation and their current choices they could make, from all angles - in doing so evaluating the pros and cons of various ideas/concepts. Then the client gets to decide.

Don't Wants

'insurance'

About Us

Tagline... 'get' whole life to get whole life... I plan to 'play on words' in the web site... 'understand' whole life to determine if you want to incorporate whole life... I am creating one web site for the very specific purpose of explaining who could be a good candidate for whole life insurance and how it could be incorporated into a personal or business plan. The whole life insurance solutions will range based upon income and health... The genesis for this concept-specific site, and therefore logo, is that I believe the best financial plan, which should be the most flexible and adjustable, has three primary ingredients. (1) Variable investments (401ks, IRAs, Roth IRAs, brokerage accounts, etc), (2) reliable consistent income (social security & pensions primarily, one could argue real estate rental income), and (3) liquidity (this is where whole life insurance comes into play, along with things like CDs, money markets, high-yield savings, etc). The reality is that whole life insurance is not for everyone. But I want this site to talk to those where it may be a good idea

Clip Art Allowed

Yes

Contest Started

April 24, 2025 8:23 AM

Contest Ends

closed 4 months ago