Design Brief

Logo Contest

Title:

Tufts of Talia

Wants

BRAND NAME AND IMAGE
Talia is the princess from the first ever story of sleeping beauty that was published. This figure is going to be the mascot of the company. The name signifies going back to the origins and redefining and simplifying the mattress.

Tufts of Talia sells 2 types of high quality mattress that provides the most comfortable, restful, and refreshing sleep money can buy. The mattress is ordered online and delivered to the door with a 30 day money back guarantee.

IN A NUTSHELL
It is a mattress - high in quality - it provides rest - it is comfortable - it is easy to buy - it is delivered to your door

DEMOGRAPHICS
- should appeal to men and women that are
---- between the ages 21-45
---- college/university educated
---- social media savvy (facebook/twitter)
---- have jobs and earn money
---- care about the environment
- should appeal to women that have young families

DESIGN GUIDELINES
- be creative
- any color/s
- tips for themes to think of:
---- retro
---- fairytale
---- medieval
---- luxury
---- high quality

DELIVERABLES
- vector file for editing with Adobe PS and Illustrator

About Us

Tufts of Talia is an online mattresses company that sells two types of high quality mattresses to the social media savvy online shopper.

Clip Art Allowed

Yes

Contest Started

March 19, 2015 5:41 AM

Contest Ends

closed over 9 years ago