Design Brief

Logo Contest

Title:

Fishing Tackle Retailer Logo Needed

Subtitle

Professional logo for new start up fishing tackle company

Brand Name

AvidTackle

Wants

AvidTackle is not your grandfather's bait shop. We understand the value of a brand, design and the user "experience"; our logo needs to convey this as well. The AvidTackle "brand" is energetic, adventurous, global, fun, and professional. Our logo will not only serve as our corporate identity but also as the base for AvidTackle "branded" apparel.

Logo Objectives:

• - Convey unique corporate identity
• - Clean, clear design
• - World class
• - Color and B&W compatible
• - Diverse Uses: website to letterhead; stickers to tournament posters; t-shirts to hats; etc...
• - No fish specific art in core design (want design to be agnostic to offshore, inshore or fly specific species)
• - Would like ability to incorporate specific species in future designs for apparel and such, just not in "core" logo

Don't Wants

No fish specific art in core design (want design to be agnostic to offshore, inshore or fly specific species).

About Us

AvidTackle is a new, startup fishing tackle retailer which serves the saltwater (inshore & offshore) and fly fishing markets. AvidTackle will operate via a unique retail store, serving the local market, in addition to an online store / website. The retail and online stores will offer a distinctive selection of high-quality fishing products from top brands at competitive prices. AvidTackle differentiates itself from others by offering world class customer service and focusing on our customers needs. AvidTackle's goal is to be the leading fishing lifestyle outfitter.

Clip Art Allowed

Yes

Contest Started

December 28, 2009 8:24 AM

Contest Ends

closed over 14 years ago