Design Brief

Logo Contest

Title:

Logo for Brand Marketing Agency needed!

Subtitle

Looking for a composite mark which includes both the agency's name and an iconic logo

Brand Name

MARKENFLEET Agentur für Markenkommunikation

Wants

...a professional, modern logo for a new German brand marketing agency called MARKENFLEET. This is German and it is ONE word, consisting of the two elements/words (1)MARKEN which means "brands" and (2)FLEET. A FLEET in German is s.th. totally different to the English word "fleet": In German a "fleet" is a little artificial branch or affluent of a river, like a canal. My hometown Hamburg is famous for its "fleets". Therefore the Logo should consist of the name of the company MARKENFLEET - it has to be written in one word, however: the two single words MARKEN and FLEET can differ in line width or even colour, as long as they embody one stylish word logo. Furthermore I would like this word logo to have a subline describing what the company is about, so the subline reads

"Agentur für Markenkommunikation"

(please note the Umlaut in the word "für"!)
The subline translates into "Agency for Brand Communication". The subline should be significantly smaller than the word logo (maybe one third to half of its size). I have attached a sample for inspiration. I kind of like lower case word logos, combined with a lower/upper case combination (see sample), but this is NOT mandatory.

The word logo should als work standalone, without the subline, by the way.

The additional iconic logo or image can refer to any of the following, showing it in a stylized, modern way:

1. a river, branches of a river, fluent water, a stream or

2. a modern icon describing "networking", "connecting"

3. a combination of both, 1.+2., ideally

In any case the logo should be clean, stylish and modern and should be UNIQUE instead of being a modified version of well-known logos.

Feel free to use any colour you think is modern and appropriate, but it should be dark enough that it can be copied.

Don't Wants

...a modified version of well-known logos.
...a logo that I could create myself in PowerPoint
...a playful logo with too many twirls...

About Us

The agency will work for brands of numerous branches/businesses such as food, entertainment, travel, leisure.

Sample Image

Clip Art Allowed

Yes

Contest Started

July 28, 2011 12:49 PM

Contest Ends

closed over 12 years ago